If you work in the human resources department or are a hiring manager, you know how difficult it can be to find the top candidates for a job. You might put out an advertisement and receive applications and resumes, but you might find out that none of them are qualified. The key to hiring the best employees is to attract the highest number of qualified candidates, then move on them quickly. There are a couple of tips and tricks that you can use to find candidates and get them to say yes to a job offer.

Build an Employer Brand

You market your product, so it only makes sense that, when you’re looking for job candidates, you also market yourself as an employer. Let people know what kind of candidates you’re looking for through the language you use and where you choose to place the advertisements for jobs.

Know Where to Look for Talent

Base the places that you search for candidates on what kind of candidate you’re trying to attract. For instance, you might visit university campuses for entry-level positions. And if you’re looking to fill a high-level position in a niche industry, putting an advertisement up on a general job board probably isn’t your best bet. Instead, you’ll probably need to find niche job boards or reach out to your network. Whether you use Indeed, Glassdoor, LinkedIn, or college job boards will matter if you’re looking to hire the right employees for your company.

Write Effective Job Descriptions

Job descriptions can be tricky because you don’t want to turn away applicants who have almost everything that you’re looking for, but you also don’t want to encourage applicants who are completely wrong for the job. One way that you can do this is by focusing on what your company can supply the candidates to help them do the job, including benefits. This will attract more qualified candidates who know what they’re worth, while also giving a clear description of what the company culture is like.

Conduct Better Interviews

An old-fashioned model of an interview is one in which employers determine whether or not the candidate is right for the position. But don’t let this be your sole way of figuring out if a candidate will fit with your company. Be sure to let candidates ask questions. The hiring process is a two-way street, and when you let candidates pursue their own line of questioning, not only do you get insight into their wants and interests, but they might get a better idea on whether or not your company is a good fit for them.

Whenever you’re looking for that ideal candidate, it pays to move fast. And it always pays to keep your current employees happy. After all, social media can be a popular place to find reviews, good and bad, for your company. So make sure you do all your can to have a positive presence on social media for both perspective employees and customers. If word gets around that you’re a great company to work for, you’ll have your choice of the best candidates in your industry.


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